Art Director/Senior Graphic Designer
Thistle Dew Fine Creative
Feb 2011 - Present (12 years 3 months)
Vast array of design and art direction, Global Integrated digital concept design and implementation, digital display campaigns, UX design, all digital media, social, print, collateral, direct mail.
Fingerhut Corporation, Wunderman Thompson, Caldrea Companies, Mrs. Meyers, Preston Kelly,
Anthropologie, Target, Macy’s, Tartan Marketing, Health East, LifeTime Fitness, Marshall Field’s, Cosmopolitan, Saks, Harrod’s of Knightsbridge and Pottery Barn.
Saint Paul, MN
Feb 2020 - Jan 2022 (1 year 11 months)
Concept, design and produce digital display campaigns, web page UX design and development implementation, motion graphics direction, e-mail,
social and other media. Implement concepts, conduct presentations to internal and external business partners. Photo layout, design and direction. Creative production management.
Senior Designer/Art Director
Sep 2015 - Dec 2019 (4 years 3 months)
Designed and produced UX/UI modules for mobile and desktop across multiple media/publications. * Directed and managed digital display production team while advancing client voice and best practices. * Led visual presentations to communicate consumer facing digital display campaigns to a variety of audiences. * Partnered with external and internal teams to develop, implement and manage digital design modules/templates. * Developed brand and style guides through digital and product UI/UX. * Photo/CGI layout and direction.
Advance Auto Parts
Jan 2013 - Sep 2015 (2 years 8 months)
Led and Designed retail space footprints, SEM, all signage and planograms. Creative marketing team management and direction. * Integrated marketing, .com and digital direction across all media. * Partnered with external and internal teams to develop, implement and manage digital design modules/templates. * Project and process cultivation and management.
Aug 2011 - Jan 2013 (1 year 5 months)
Implemented digital and print design & production of Caldrea/Mrs. Myers core brand product, email, catalogue, .com. * Consumer facing functionality, brand identity, direct marketing, POP, web design/functionality, planograms.
Jul 2002 - Aug 2011 (9 years 1 month)
Consumer product catalogue and packaging design, digital content/UX, direct mail, catalog, brand identity, direct marketing, POP, planogram, photo direction, mock ups, website functionality and design. Managed a team of designers, art directors and free lance contractors.
Eden Prairie, MN
Jul 2000 - Jul 2002 (2 years)
Designed, produced and managed multiple projects on all levels including advertising, signage,
publications, product packaging, direct mail, marketing collateral and brand identity.
Photo/Art direction and all aspects of pre-press and print production.
Marketing Communications Manager
Feb 1997 - Jul 2000 (3 years 5 months)
Developed innovative and strategic creative solutions to successfully evolve and implement the Wagner brand. * Designed and produced all sales and marketing materials including packaging, point of sale, collateral and exhibit design. * Photo direction, production team management and all aspects of print and website production.