Adjunct Professor - English 101 & English Composition
Rowan College of Gloucester County
Selected course textbooks designed course outlines and syllabi and provided classroom instruction.
The Urban Affairs Coalition
Communications, Philadelphia, PA * Created content strategy for SEO and integration of social media into the updated website (UAC.org). * Developed strategies for increased donor contribution widgets, podcasts and video content. * Edited content, updated website, and conducted Q/A testing and reporting. *
Sr. Digital Content Producer
Manage multiple healthcare websites * Perform editing and CMS updates via Crownpeak and iContact * Manage projects via Workfront to troubleshoot and ensure timeliness of deliverables
Web Optimization Analyst
Provided reporting and analysis via Adobe Analytics. * Performed user testing and analysis. * Collaborated with stakeholders to determine goals and create ad hoc reports and analysis. * Created report templates and report intake procedure documents. * Provided site analysis and recommendations. * Managed quality assurance of content, including editing, site functionality, and SEO tested performance and usability with various browsers and devices.
Conducted PR, marketing, and SEO campaign for the book The Wedding Plan * Designed and edited website for The Mecca Group, LLC * Grant writer and researcher, program expansion plan creator, Bright Stars Reading Club, Los Angeles, CA
Senior Program Manager
e-Commerce, Dulles, VA * Managed interactive project requests for Careerbuilder and Payscale content and promo packages. * Managed SEO subject matter and location page project results included Top 10 Google rankings and 400% PV increase MoM. * Directed interactive projects for Real Estate and Jobs subject areas. * Pitched content to AOL network for front-screen promotion. * Developed and implemented website redesign strategy managed article migration. * Managed resources and freelance writers, interactive requests, projects and day-to-day activities between the clients and AOL e-Commerce.
SEO Analyst, QA Specialist
Hibu (Yellowbook AdWorks)
King of Prussia, PA
Managed SEO campaign strategy, content, and reporting utilizing Google Analytics and AdWords. * Interfaced with clients to determine goals and present monthly reports. * Created social media strategies and seasonal campaigns.