Mabel Lazzarin

Expedição Liberdade is a crowdfunded project produced with Daniel Larusso and Eduardo Cuducos. The proposal was visiting nine learning spaces in Europe in order to grasp alternatives to the traditional educational model. However the focus of the project was to shared everything we had experienced through posts, infographics, open workshops and meetings back in Brazil.
http://estaleiroliberdade.com.br/expedicao-liberdade/

As I believe it is amazing to exchange knowledge and experiences, I have organized workshops about how to create Trend Reports.This activity shows examples of exploratory researches and how emerging trends can influence particular audiences or brands. The analysis of the collected material allows to design future scenarios, as well as innovative products and services.
More than 250 people have joined the 11 workshops.
http://www.nos.vc/pt/users/565-mabel-lazzarin#projects

Graphic design and CFM (Color, Finishes and Materials) development for Brastemp (Brazil), Consul (Brazil) and Whirlpool (Latin America) brands, including products from different categories of home appliances. My responsibilities also included Visual Brand Language design, competitor analysis, trend research, participation in immersion activities with users, improvement of process from suppliers to final production.
http://www.brastemp.com.br/
http://www.consul.com.br/

Part of group who implemented the industrial design team in the company. Development of color settings and graphic design applied in telephones, networks and electronic security products. Also worked on the design of visual and interactive interfaces for embedded software.
http://www.intelbras.com.br

This is the biggest and most important meeting of design students in Brazil.
The 2007 edition had more than 4000 participants gathering during 1 week.
Activities: event conceptualization and planning; selection, revision and support for the workshops; selection of the volunteer staff; and defining the program of the event.
www.ndesign.org.br

Development of advertising campaigns, printed materials and brand identity for small / midsize companies from Tubarão / SC.
http://www.upmarcas.com.br/