Cheryl Merz, Design and Merchandise Associate at Downlite International in Cincinnati, OH

About

Driven designer with a passion for problem-solving and creating functional, impactful design solutions. I believe great products are the result of strategic thinking and innovative ideas, and I recognize the direct influence that thoughtful design can have on business success. With diverse work experience, I’ve developed confidence, intentionality, and a collaborative mindset, enabling me to deliver effective solutions under tight deadlines.

Education

Masters General Business Administration

Xavier University

2009 - 2012

GPA: 3.4
Bachelor's of Science Fashion Design

University of Cincinnati

2004 - 2009

Journalism Minor GPA: 3.7, Cum Laude Cincinnatus Scholarship Winner; University Honors Association

Experience

Merchandise/Design Associate

Downlite International

Cincinnati, OH

Apr 2024 - Present (2 years 2 months)

- Collaborate with cross-functional teams to conceptualize, prototype, and bring new hospitality bedding products to market, driving both company growth and customer satisfaction. Offerings are aligned with seasonal
demands and guest preferences.
- Develop competitive pricing strategies for products, ensuring optimal profitability while maintaining market competitiveness.
- Attend key hospitality trade shows to promote company products, engage with potential clients, and build industry relationships, driving brand awareness and expanding market presence.
- Continue product design and development.
Product Designer

Downlite International

Cincinnati, OH

Jul 2021 - Apr 2024 (2 years 9 months)

- Led the design and development of innovative new products under both national and private brands, ensuring alignment with market trends and customer needs.
- Collaborated with both domestic and international sourcing and creative teams.
- Managed the product design lifecycle, including tech packs, sample requests, PLM system updates, and factory communications.
- Participated biannually in the NYC Home Market Show to showcase new product lines, engage with existing clients, and strengthen customer relationships.
- Developed biannual line plans to create tailored product offerings for Good, Better, and Best customer segments, maximizing sales opportunities across diverse consumer demographics.
Stylist/Buyer (PT)

Snooty Fox Consignment

Cincinnati, OH

Sep 2009 - Nov 2021 (12 years 2 months)
Presentation Coordinator

Ripple Junction

Cincinnati, OH

Sep 2018 - Jun 2021 (2 years 9 months)

- Collaborated with design and product development teams to create seasonal sales presentations featuring trending pop culture products, utilizing Adobe Creative Suite to produce visually engaging materials that supported sales and client presentations.
- Regularly visited retail locations to analyze merchandising strategies and identify emerging product trends, providing valuable insights to optimize product assortment.
- Boosted sales by tracking customer progress, proactively identifying and removing roadblocks, and maintaining clear communication with sales representatives to ensure timely follow-up and support.
- Spearheaded a company-wide pet food and supply drive, coordinating logistics, outreach, and employee engagement, resulting in significant contributions to local animal shelters and fostering a culture of corporate social responsibility.
Primary Garment Technician

Shriners Hospital for Children

Cincinnati, OH

Sep 2012 - Sep 2018 (6 years)

- Measured patients and created custom post-surgery therapy garments to aid in recovery, ensuring proper fit and comfort.
- Assisted in the fitting and adjustment of garments, providing ongoing support throughout the recovery process.
Freelance Product Development

Surgery Sock

Cincinnati, OH

Jan 2016 - Apr 2016 (3 months)

- Designed and created prototypes for a canine/feline post-surgery garment, incorporating functionality, comfort, and durability based on pet healthcare needs.
- Conducted in-depth market research to gather insights on competitor products, fabric types, and sourcing options, ensuring the development of a competitive and high-quality product.

Awards

- University of Cincinnati Cincinnatus Scholarship Winner

- University Honors Association (UC)

- Cum Laude graduate (UC)

Affiliations

- Cincinnati Animal CARE: Cincinnati - Foster Parent

November 2021 - PRESENT

- Found House Interfaith Hospitality Network - Pet Program Committee member

May 2021 - PRESENT

- Interfaith Hospitality Network, Cincinnati - Pet Program Volunteer

September 2016 - PRESENT

- Camp Ytiliba (associated with Shriners Hospital), Cincinnati - Camp Counselor

June 2012 - June 2018

- My Furry Valentine, Cincinnati - Volunteer

February 2015 - February 2024

- Nepris, Virtual - Fashion Design/ Cosmetology/Make-Up Artist Presenter

December 2016

PERSONAL PROJECTS (ONGOING)

IG: @___dudels___

- Create custom pet portrait drawings using colored pencil, capturing the likeness and personality of each pet.

- Donate a portion of proceeds to an animal rescue organization chosen by the customer.

- Manage all aspects of the commission process, from client communication to nal delivery of artwork.

Industries

Skills

Elsewhere on the Web

I
n

On Coroflot

@cherylmerz, member since 2010

Followers 4

Cheryl Merz

Industrial Design Project Manager (Fractional / Part-Time)

Sr. Industrial Designer