E Cotlar

November 2010- September 2015
•Concepted and designed the launch of Vera Wang’s new athleisure line, Simply Breathe, from initial development through production; Simply Breathe set in 340 doors in September 2014 and rolled out to 980 doors in December 2014, accounting for 15% of the total brand
•Directed the design of Cut and Sew Knits for Simply Vera Vera Wang’s Missy, Petite, and Plus categories; Knits are up 77% to LY driving an average of 42% of total sales on 35% of inventory
•Created quarterly trend reports to direct agents on the aesthetic approach for each season and established a direct relationship with the vendors’ in-house design teams to develop innovative fabrications and trims, brand-right embel- lishments, and new graphic techniques for both Simply Vera Vera Wang and Simply Breathe
•Developed and maintained a core, novelty, and performance fabric library
•Drove the Petite and Plus Market initiative to guarantee that the styles adopted for production were versioned appropriately for the customer
•Collaborated with Product Development and Merchants on setting IMU targets, and worked closely with overseas vendors to meet product markup goals
•Merchandised the collection for market meetings to ensure each delivery made a cohesive statement and presented at cross functional meetings for category’s responsibilities

October 2005-November 2010
Target: Go International
GO International designers have included Zac Posen, Rodarte, Anna Sui, Thakoon, Richard Chai, and Erin Fetherston
•Designed prints for the “Go International” line based on the designer of the season’s aesthetic and analysis of their brand DNA
•Developed color palettes, fabrics, trims, and design packages
•Partnered with Technical Design and Product Development from the proto to production stage

Target: Fast Fashion Division
Juniors collection highlighting the key seasonal trends in print and garment design
•Forecasted key trends in color, silhouette, embellishment, and print
•Designed artwork for prints, embroideries, and graphic tees
•Condensed the development process to meet tighter calendar deadlines

Macy’s: Gift Shop
Gifting initiative offering products in Apparel, Jewelry, Cosmetics, Electronics, and Home
•Designed the apparel and print collection for men’s, women’s, infant’s, toddler’s, and pet’s
•Developed original prints for Li & Fung divisions including Home, Beauty, Jewelry, and Accessories
•Researched print, trend, and color direction to provide innovation to the traditional holiday gifts

Target: Simon Doonan Halloween
Simon Doonan and Target Halloween costume collaboration
•Collaborated with Simon Doonan to translate his ideas into a viable collection for adults, children, and pets
•Developed a fabric library that met Target’s costume safety requirement guidelines
•Created original artwork and graphics for the women’s and girl’s costumes
•Managed a team of graphic designers in creating artwork for the men’s and boy’s costumes

Assisted in the designing and fitting of the garments
Illustrated garments for sketch reviews
Created technical packages for overseas development
Developed graphics, embroidery layouts, and prints