Evaluative and Foundational Research for Google Maps (2019-21)

As a contractor at Google Maps, I conducted
- Evaluative Mixed Method UX studies with participants in India and US to determine task success benchmarks for various customer journeys. This helped teams understand how to improve most used features of Google maps and search
- Exploratory UX studies with participants using assistive tech in India and US. This helped teams understand how to design for people with screen readers and hearing aids

Freelance, Full-time, Moonlighting
Arpit B
PGd, BE, CUA Mumbai, India