Jared Huke

After a three year working relationship with JUCCCE through pro bono work while at Hondo, I arrived in Shanghai to assist and refocusing their brand and working on some key projects such as the China Dream Project.

* Participant at the JUCCCE China Dream Sustainability workshop.

General services design firm focusing on HCD, print, interactive, and sustainability design

www.jaredhuke.com

Clients:Target, Remy Martin Cognac, VMC, Jane Magazine, Dollhouse Jeans, Donna Bellezza, PXP, Elanco, McCormick Company, NewWorld Products, JUCCCE, Highlands Coffee, Nike, Dunhill

Internal management and development of the "Digital Utility" practice at the Shanghai office - a key Nurun differentiator. A few month stint as Interim Operations Director, my focus was on growing and directly managing a team of 20 web, UX, and interaction designers.

2011 was a year focusing on regrouping and reinvigorating the design department. The painfully high turnover in design was completely arrested, and new top notch talent was recruited, awards were won, and morale was dramatically increased. Process was slowly introduced into the team with a structure that allowed for all the personalities to exercise their individual strengths.

Recently promoted to CBO - Chief BBQ Officer for cooking Texas style BBQ for over 50 people on the roof at Nurun Shanghai HQ.

Clients: TAG Heuer, Chivas Regal 12, Chivas 18, Chivas J&J, Chivas 25, Martell Nobilge, Martell Cordon Bleu, FAW-VW, L'Oreal, Dukan

Mentoring an all day group exploration of User Experience at the UX Day Shanghai event. A great study of the marriage market in Shanghai and I was quite proud of our team's solutions to the design problems. I think the team really took away some insight and a greater understanding of UX methodology.

• Reorganized and relaunched the Hondo brand
• Chief UX architect of Hondo Green and the Hondo Green Assessment Tool, web-based carbon management software that makes 'going green' easy
• Management duties outside of creative direction included IT, HR, and operations of the Austin office
• Leading role in the execution of our clients branding goals, conceptually, visually and technically
• Built environment that produced award winning creative including Addy's, Communication Arts, and NAMA awards

• Developed The Hondo Group's brand
• Shifted the course that the agency was headed in
• Developed campaigns that resulted in a huge increase in effectiveness of our clients brands in the marketplace
• Partnered with the President to develop and execute the strategy for the agency

• Designer & founder of all Xeno product lines
• Sourced & developed of all materials, technologies, & processes - in Vietnamese & Thai
• Brand development & implementation
• Planning, logistics, accounting, corporate structure, & intellectual property management
• 1 design patent awarded, 2 utility patents pending
ID Magazine: New + Notable ‘05
House & Garden Magazine: New Tastemaker
Architectural Record: Top 10 Furnishing Designers
Metropolis Magazine: Next Generation Designer, ICFF Raw Exhibit

• Rebranded & refocused DAS including brand ID system, target market, & approach
• Reorganized, trained, & managed a 17 member design team & 8 member account services team
• Creative direction from concept to photo shoot to final artwork output
• Extensive design, process, & technical training throughout organization - in Vietnamese
Notable: Arrested budget loss by increased efficiency within 90 days, avoided closure
Notable: Doubled margin & turned 1st profit in 15 months on reduced sales
Clients: JVC, Sanyo, UNIDO (United Nations Industrial Development Organization),
Lafarge, British Petroleum, Samsung

Managed the Office solutions department that represented Steelcase, Modernform and Interface Carpets for US Embassy, Ford Foundation, and other NGO's.

• Rebranded & refocused Alive including brand ID system, target market, & approach
• Spec’ed & developed the Alive Project Management System (PMS) for managing distributed & out sourced production online, including all business rules
• Reorganized, trained, & managed a 13 member design team - in Vietnamese
Clients: Sony, Microsoft, Showtime, Electronic Arts, Red Sky, Olsen Group

• Managed all network & IT demands for small print design firm
• Concept to output of print design work
• Built & re-branded the interactive division of A3 design
Clients: Southerland Properties, SCM, One Card

Illustrator for an industrial design firm focusing on luxury airplane interiors.

Overly ambitious, youthful, dot com startup looking to change the world through virtual reality software.