Jan 2021 - Present (1 year 8 months)
Collaborated with leadership to develop and launch company wide re-brand. Developed campaigns for email, advertising, social media, partnership, and relationship marketing programs. Established creative approach across marketing and sales mediums, ensured graphics are consistent and effective,
represented brand cross-functionally with marketing, sales, and operational teams to ensure quality of brand experience.
Brand Manager & Creative Design
May 2019 - Jan 2021 (1 year 8 months)
Consumer Packaged Goods (CPG) brand management, marketing campaigns, and trade show booth design for 10 brands in company portfolio. Results include managing and launching seven new products across ten brands, developing creative strategy and delivering assets for 10 marketing
campaigns, and driving better collaborate across marketing, sales, and manufacturing to improve project timelines and deliver results.
Mar 2018 - Apr 2019 (1 year 1 month)
Managed private label brand, collaborated with marketing and sales leadership to develop and launch company wide re-brand, and drove deliverables such as event and environmental design, magazine publication design, and Consumer Packaged Goods. Managed social media pages, and various digital design projects.
Art Director and Project Manager
Aug 2014 - Mar 2018 (3 years 7 months)
Managed creative team to deliver 300+ unique projects including branding, event and environmental design, and print production. Collaborated with sales team to develop and monetize new services.
Hillcrest Media Group
Aug 2007 - Apr 2014 (6 years 8 months)
Managed creative team and worked with clients to publish manuscripts. Strategized and executed marketing campaigns and new services development. Responsible for brand management and brand awareness.