Jenny Red

- Editorial retoucher for web, mobile and print
- Worked with the front-end design team to provide necessary assets for interactive web and mobile campaigns
- Composited product photography for web-based and printed marketing assets

I had a wonderful opportunity to work with LIM Innovations, manually piecing together several Infinite Sockets per week. I took a break from the computer screen to work with my hands— cutting various materials, molding plastics, glueing and sewing. Not only did I refine a few skills in my fabrication arsenal, it was rewarding to meet the people that are moving easier thanks to these sockets.

- Manage a team of 12 in-house and 6 off-shore retouchers
- Prioritize department’s workflow based on the Photo Studio’s dynamic schedule and Sale calendar’s demand for a quick turnaround
- Take the lead on difficult retouching projects for event catalogs
- Retouch seasonal marketing campaigns for HauteLook, Nordstrom and affiliated promotional assets
- Proof images for quality and consistency
- Train team members on time-saving retouching techniques
- Build batch processes to automate routine retouching tasks
- Evaluate offshore team’s workflow and quality of work to provide solutions for improvement
- Create video tutorials and instructional manuals to familiarize offshore team with HauteLook processes and expectations.
- Report to the Vice President of Production

Accomplishments
- Helped to improve team workflow and increased image quality standards post acquisition
- Increased department’s daily image output through workflow optimization
- Optimized project trafficking process by creating alternate layout in FileMaker Pro to reduce administrative overhead
- Conducted research to introduce alternate studio set propping to improve jewelry photography, which in turn reduced retouching time while enhancing consistency across jewelry events shot in house

- Supervised a team of 6 Graphic Designers creating on-site and off-site marketing assets
- Coordinate with Production and Studio departments to produce event assets
- Retouched and designed assets for product detail pages, banners, landing pages, emails and other collateral
- Delegate tasks among content and video designers to create content in a fast pace environment
- Prioritized projects to meet production schedules while proofing assets to ensure quality and consistency
- Built asset templates and defined file management processes
- Acted as the primary creative liaison to the vendors for creative assets
- Assist in email blast assembly

- Print advertisement design
- Pre-press production
- Research and collect media for client
- Created advertisements for use in phone books and weekly magazines.
- Conversed with publications and client to ensure clarity between the two.
- Worked on a one-on-one basis in order to create ads specific to the clients preferences.

- Established strong client base to exceed sales goals.
- Supervised staff and maintained sales floor.
- Trained new employees and delegated tasks.