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Technical Design and Product Development

José Prochmann

St. Louis, MO
Available Now
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  • About
  • About

    Extensive experience shoe designer & product development veteran who has passion for shoes which is not afraid to jump in and fully utilize career skills and talent to help others.

    Career Highlights:

    *Inventor of specific Design and Construction Patents for Dynasty exclusivity.

    Patent number: D773169 ; D773170; D773171; D781043

    *Consistent track record in retail sales margins for all Dynasty customers, in all categories of footwear in which increased and retained business partners.

    *Introduced an exciting household name NASCAR as a fashion contender in the Branded market place.

    *Re-established innovative Casual Comfort Azaleia Brand by designing the USA and European lines simultaneously.

    *Revitalized marketing campaigns with innovative ads for Azaleia Brand in FWN, Shoe Shows, Fashion magazines with a total of $2.5m in ad campaign with award results.

    *Designed from concept to production the Liz Flex line, competitively priced, fashion, comfort with extremely success which was sold to major department stores like Nordstrom, Macys, East, Macys West, Federated and Dillard’s

    *As a line builder for E.S. Originals, designed and sold over 1 million pairs of Fleece Slippers in one year for Old Navy Performance Fleece Program as seen on television.

    *Created a complete line of vulcanized children’s shoes for J.C.Penney which generated significant retail success and wholesale reorders for E.S. Originals

    *Successfully resuscitated Elan-Polo’s floundering first cost casual canvas business, by designing from concept to production which increased sales dramatically.

    *Senior Assistant Line Builder for Brown Shoe, designed and developed a Spectator pump which sold more than any other in company’s history – 60,000prs first order.

  • Education
    • Bachelor of Science Business Management and Human Resources
      California State Polytechnic University
  • Experience
    • Footwear Product Manager
      Caleres Inc.
      2017 - Present (9 years)
      LifeStride ; Fergie ; Fergalicious ;Carlos and Signature. *Moved to another division in the company, where my responsibility has increased in the Technical and Development of all styles and const for LifeStride, Fergie and Fergalicious, Carlos Brands. Signature a highly sustainable dress footwear line.
    • International Footwear Design and Product Development Consultant
      JOP International
      Caleres, Inc. Bar III /Macy's Project and more * Develop Footwear Innovation -Responsible for all women's footwear and accessories development in USA and Latin America. Work closely with advanced R&D group to seek out and develop leading-edge footwear innovations. Work with world-class designers to find ways to innovate in materials, process and function in every footwear area. * Partner with designers, buyer, developers and merchants to create women's product fulfilling their individual needs to capture market share. * Manage Development Program- Be the leader in footwear the development process. Work closely with product design and product management to take concepts through commercialization. Be the leader of all footwear development projects and work closely with international teams from prototypes to production, while building and commercialize industry-leading footwear. *Fit and wear testing- Manage the program and team to accurately test all new products for fit and durability while staying compliant to industry needs. *Seek out new technologies- Combining expertise with emerging technologies, work to challenge the norm, innovate and push the limits in footwear. Travel to tradeshows, nationally, internationally, factories and suppliers to investigate new technology opportunities. Work with our Innovation Center to create prototypes and create a team of materials experts. . * Optimize PD Process - Continually find opportunities to improve design and development processes to keep bringing innovate product our customers deserve. * Costing- Be the leader in costing and own the development targets we want to hit without reducing the footwear itself. Work closely with all international teams to coordinate product changes.
    • Branded Director of Product / Director of Marketing
      Azaleia USA
      St. Louis, MO
      *Designed from concept to production the USA and European Branded casual lines. *Direct product Brand and First Cost lines in conjunction. *As Director of Marketing gave life to Brand by working with international advertising teams. *Received Honors and Award for the Marketing ad campaign "The Girl on the Bike" * Was recognized in Voce S/A - Brazilian business week as international shoe designer. *FWN has used several of my shoes as trend ideas. *Build catalogue business with Monterey Bay and Cold-Water Creek.
    • Branded Director of Product Liz Flex and Liz Sport
      Liz Claiborne Shoes
      Jacksonville, FL
      *Design and Develop form concept to production the Liz Sport Line. *Created and introduced the Liz Sport athletic leisure line *Mentored the Chinese product team to better integrate high grade components in shoe making process from the design to production phase.
    • Director of Women's Product Development Footwear & Handbags
      Payless Shoe Source
      Topeka, United States
      * Responsible for all women's footwear and accessories development in USA and Latin America. * Partner with buyer and merchants to create women's product for the Payless Stores. * Partner with our Merchants to create the best Footwear and Accessories for the Payless Store customers. * Lead a team of professional developers, both in Footwear and in Handbags to achieve all of PSS needs in the USA and in Latin America. * Work with material suppliers in China to reduce the dutiable cost of footwear from 12.5 % to 7.5% * Mentor, Motivate and Teach Product Development Team to enhance their skill set. * Partnered with our Asia team on ways to cut costs of our shoe constructions without reducing the quality and fit. *Partnered with our QA/QC team to revise the shoe sizing structure so, shoes fit more customers that come to PSS stores.
    • Director of Product Design/Product Development
      Dynasty Footwear Inc.
      Topeka, United States
      Cal. Director of Product Design/Product Development *Responsible for all aspects of shoe development . From Concept to Production, all construction types includes design and construction patents inventions. *Initiate trend research for upcoming season, trend forecasting, and color / material coordination. *Partner with Design team to plan the Season Calendar Shoe Shows as well as Vendor Meetings and presentation. *Develop and ensure design team has appropriate details on samples for Vendor review. *Facilitate our overseas development team with detailed sample spec sheets. *Partner with confirmation Dept. to ensure fit and customer qualifications. *Merchandise the line to fit each customer so, not to conflict patterns, and lines. *Challenge and teach designers in product development team to exceed company expectations. *Review company procedures and make proposals for cost effectiveness of the development team and overseas team. *Review shoe duty issues and make changes needed to fit legal measures. *Schedule international travel for trends forecast, as well as, in the product development process visiting overseas offices and factories *Work with the following Brands to Private Labels: Gap, Old Navy, DSW, Kohl's, JCP, Target, Sears, Shoe Carnival, Bass Pro Shops, Beals, PSS, Wal-Mart, Le Chateau., Avenue, Shoe Show, Forever21, O'NEILL Ross
    • Branded Director of Product and Design
      Genius Fashion Inc. (NASCAR)
      Beverly Hills Cal. Branded Director of Product and Design *Responsible for all aspects of Branded shoe development . From Concept to Production, in all constructions. *Created an awareness of NASCAR Brand being everyone's lifestyle not just racing shoes, which in fact is 1/3 of the USA pop. *Working with China factories and quality Italian components from around the World to maximize features of the Brand. *Work closely with NASCAR management to bring a successful High End to Mid-Tier to Mass Market.
    • Women Designer/ Product Development
      Dynasty Footwear Inc.
      Topeka, United States
      Cal. Women Designer/ Product Development *Design, supervise and teach product development team while building Branded and First Cost lines *Work with overseas team members to achieve and exceed company goals with all designs and constructions. *Work with Conformation team to ensure customer requirements are exceeded.
    • Line Builder Junior Casual
      Elan-Polo Inc.
      St. Louis, MO
      Created and managed several lines from concept through production. Mentored other Line Builders on making fashion presentations, sales meeting, and more. Successful, in turn, increasing sales figures, from 5m to 10m.
    • Senior Assistant Line Builder
      Brown Shoe Company
      Italy, Spain
      Connie Division Senior Assistant Line Builder Researched and developed new product including casual, sandals, boots, dress And evening footwear. Was the youngest executive to accumulate responsibility and line build The Commuters, casuals, boots, and sandal lines out of Brazil
    • Retail Sales Representative
      Executives
      St. Louis, MO
      Retail Sales Representative Achieved several awards by surpassing sales figures while paying way through Cal Poly Pomona University. Gained confidence and respect from
  • Awards

    *Inventor of specific Design and Construction Patents for Dynasty exclusivity.

    *Consistent track record in retail sales margins for all Dynasty customers, in all categories of footwear in which increased and retained business partners.

    *Re-established innovative Casual Comfort Azaleia Brand by designing the USA and European lines simultaneously.

    *Revitalized marketing campaigns with innovative ads for Azaleia Brand in FWN, Shoe Shows, Fashion magazines with a total of $2.5m in ad campaign with award results.





  • Affiliations

    NAFTA ,

    SATRA ,

    INTERTEK

  • Industries
    • Footwear
    • Retail
  • Skills
    • Footwear
    • Creative Direction
    • Design Management
    • Design Research
    • Sustainability
    • Photoshop
    • Product Design
    • Product Development
    • Project Management
    • Sketching
  • Elsewhere on the Web
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  • On Coroflot
    @josep, member since 2008
    • Following 4
    • Followers 8
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