• About
  • Portfolio
  • Stream
no requirement offer (trucking-hauling)

The agency I was working for needed a series of no-requirement offers for a client website, to demonstrate how the client could generate leads by giving away free, useful information. I was given general direction on subject matter then independently researched the topics to generate several NRO pieces, which required very little revision.

Kennerly Clay
Senior Copywriter | Editor | Digitalista and UX Thinker Wayne, PA