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print newsletter (excavation-construction)

Well-established excavating contractor client wanted to strengthen relationship with employees and build company confidence with an internal newsletter highlighting projects, employee accomplishments, birthdays, and client testimonials. I came up with newsletter name and hired a graphic designer to produce the piece on a quarterly basis. Work also involved interviews with employees, clients and company owner. Newsletter was distributed internally as well as to existing and prospective clients, to build brand recognition and awareness.

Kennerly Clay
Senior Copywriter | Editor | Digitalista and UX Thinker Wayne, PA