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Nippon Paints was launching in Gujarat.
Dandiya(Garba) is a dance form very popular amongst Gujjus. Its played dancing in circles.
Ad - Nippon Paints was launching in Gujarat.
Bandhini(tie and dye) is a concept born in Gujarat.
Press Ad - Nippon paints have a range of eco-friendly paints. They wanted to be associated with the World environment day.
COncept:
This is a swatch with names of different colours but the colour shown is green(eco-friendly). which goes with the line"whichever shade you pick, we make sure it's green".
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Muzna Nishath
Creative Strategist at The Toggle Hub Chennai, India