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Product Designer / Content Creator at Instructables.com

Paige Russell

San Francisco, CA
paigerussell.com
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  • About
  • About

    Made in Canada. Bringing you tabletop goodness, cardboard cat elevators, and built-in snow fort shelving since 1980.

  • Education
    • BFA Product Design
      Parsons School of Design
      1997 - 2001
    • Fine Arts Foundation Program
      Langara College
      1994 - 1996
  • Experience
    • Product Designer / Content Creator
      Instructables.com
      San Francisco, CA
      Oct 2013 - Present (9 years 11 months)
      - product concept / design / creation
      - photo styling
      - photography & editing
      - instructional writing
    • Owner / Creative Director
      Paige Russell Design
      Sep 2006 - Present (17 years)
      - ceramic housewares design
      - brand development / website traffic growth
      - marketing strategy develpment & implementation
      - fulfillment for wholesale & online orders
      - management of website & blog
    • Creative Projects
      Alite Designs
      San Francisco, CA
      Feb 2012 - Sep 2013 (1 year 7 months)
      - art directed product line photography
      - graphic design for web marketing and social media
      - designed and project managed the build out of their first retail space
      - designed and executed store merchandising
      - copy writing for social media and wholesale catalog
    • Pattern Design
      The Curiosity Shoppe for Target
      San Francisco, CA
      Oct 2011 - Feb 2012 (4 months)
      - Designed patterns for private label line
      - Designed company branding / product line brief
    • Freelance Product Designer
      Fossil
      May 2010 - Sep 2010 (4 months)
      - was chosen as one of four artists to create a limited edition
      piece for their ‘Long Live Vintage’ collection
      - communicated with art director at all stages of process
      - executed mechanical drawings for factory production
    • Freelance Project Designer / Stylist
      Sunset Magazine
      Jul 2010 - Aug 2010 (1 month)
      - designed, created & co-styled 7 holiday
      decorating ideas/scenarios
      - devised on the spot solutions for glitches during photo shoot
    • Lighting Designer/Builder
      The Lamp Shop
      Burlington, VT
      Sep 2003 - Dec 2007 (4 years 3 months)
      - designed and built one-of-a-kind & limited
      run residential lighting
    • Intern
      Material ConneXion
      New York, NY
      Jun 2000 - Aug 2000 (2 months)
      - catalogued & scanned material samples for online database
    • Intern
      Martha Stewart Living Omnimedia
      New York, NY
      May 1997 - Sep 1997 (4 months)
      Interned in the style department, developing & fabricating crafts and assisting on photo shoots.
  • Awards

    Commissioned by Fossil to design a piece for their 'Long Live Art' collection. /



    Featured in the Smithsonian Cooper-Hewitt’s 2003 triennial show 'Inside Design Now'. /



    Work has been widely published in periodicals such as Wallpaper, Interior Design, ReadyMade, & Dwell magazines.





  • Skills
    • Art Direction
    • Creative Direction
    • Industrial Design
  • Elsewhere on the Web
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  • On Coroflot
    @paigerussell, member since 2005
      • Followers 51
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