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About
Creative, Hands-On, Driven Digital Marketing Manager with over ten years
of experience creating and executing multi-channel campaigns with a 15%
increase in sales YTD, specializing in Paid Social Media Campaigns and
Performance and Brand Marketing. A self-motivated senior professional
leader with demonstrated success in translating visual storytelling pieces,
with quantitative data proven success and skilled in leading various agency
partners and Cross-functional teams with a motivational leadership style
and connecting with my target audience by building a relationship and
maintaining it. -
Education
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Graphic Design Graphic DesignVirginia Marti College of Art and Design2012 - 2015
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Experience
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Marketing DirectorColumbus, OHFeb 2016 - Present (10 years 4 months)Serve as primary liaison between Shaffer management, manufacturer’s representative, outsourced vendors, customers, and users on traditional and web-based promotional efforts. Spearhead external marketing campaign, partnering with clients on all stages (from concept to launch) of print, web, mobile, and social media campaigns.
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Marketing DirectorColumbus, OHFeb 2016 - Present (10 years 4 months)Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products and services. Monitors competitor products, sales and marketing activities. Develop brand, and marketing tools, event management, email and social media marketing. Development and maintenance of website.
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Graphic Designer/Social Media ManagerAkron, OHMay 2015 - Present (11 years 1 month)Responsible for all aspects of graphic production for portable and custom
trade show exhibits, including large format inkjet graphics and vinyl
signage. Conducted a competitive market analysis and developed a social
media marketing and content strategy to drive customer traffic online and
sales.Created digital marketing content to be published on the corporate
social media accounts, and website. -
Graphic Design FellowGreater Cleveland Sports CommissionCleveland, OHOct 2014 - May 2015 (7 months)Assists company in design and production of all marketing material for sporting events in Cleveland,Ohio including involvement with Cleveland Cavaliers, Indians and Browns.
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Key HolderfrancescaSep 2013 - Mar 2014 (6 months)Partner with boutique management to lead a team of associates that are motivated to provide a superior level of customer service to maximize sales and profits. As well as, to support company initiatives and objects, and bring positive recognition to Francesca's brand through professionalism, and effective communication.
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Sale RepresentativeJos. A. Bank ClothiersStrongsville, OHSep 2012 - Aug 2013 (11 months)Lead customers through the sales process of selecting, coordinating and purchasing traditional business and casual clothing and accessory options designed for the upscale professional man. Striving to meet sales goals and covering their personal draw in a commission based sales environment. Providing the highest customer service standards while maintaingg a professional demeanor and personal presentation at all times.
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Assistant ManagerBody CentralNorth Olmsted, OHMar 2012 - Jul 2012 (4 months)Utilizing teamwork with all management to ensure a successful retail operation, accepting the responsibility for increasing sales, achieving and exceeding financial goals,ordering and maintain appropriate quantities for inventory.
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Sales AssociateBody CentralStrongsville, OHAug 2011 - Mar 2012 (7 months)Interacting with customers frequently, to promote and recommend items, locate merchandise for shoppers.Stocking the sales floor, as well as merchandising ranked among the major responsibilities of the job.
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@priamin527, member since 2014
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Followers 7
