TomTom India Ltd.
Sep 2011 - Present (10 years)
Understanding the brand. Building on past experience to broaden knowledge of TomTom products, brand and voice. Launch first consumer product into the Indian Market with focus on the packaging and POS creative. Creating the marketing assets. Ensuring that creative solutions meet business needs and communications.
Dec 2010 - Aug 2011 (8 months)
To create interesting and quality content, (copy and graphics), and promote it around the web, generating traffic and trends. And did I tell you? I love making infographics.
Aug 2008 - Nov 2010 (2 years 3 months)
Interned at TBWA\India, learning the basics of advertising, branding, pre-press, post-press, Visual Merchandising, ATL/BTL activation and more.
Jul 2007 - Apr 2008 (9 months)
The job profile included designing jewellery, taking care of creative aspects of a high-end brand, trend forecasting, deciding the look of the collection. Also designed promotion material like newsletters, calendars and magazine ads.
Vaibhav Gems Ltd
Jul 2005 - Jun 2007 (1 year 11 months)
Created jewellery designs in colored stones, catering to various departmental stores in US and Caribbean, following the guidelines given by marketing executives and analyze trends and concepts from various jewellery shows around the world.