I am Customer and Brand Experience designer.
I design products, retail and corporate environments, and communications that transform brands and improves user experience.
I do this by putting humans at the centre of everything. I design with strategic and pragmatic approach nesting empathy and emotions which helps build better lives.
I believe that designing integrated solutions from paper, to digital screens, to physical brick and mortar spaces builds seamless customer experience, which replaces inconsistent and fragmented user engagement. This enables ease of access, and ultimately drives the business.
No big words, no jargon. Human to human, simple design solutions.
My work has been recognised internationally with several awards and publications in design books.