Shane Rodack

*Serve as primary client lead, project manager, and content producer responsible for ideation and scope, script writing/editing, and content approvals as well as supervision of all schedules, budgets and production deliverables.
*Oversee agency's AdventHealth HR Recruitment account, growing business from a one-off VR project into client's primary creative agency, collaborating on integration of social media content, graphic design, traditional/VR video production, and creative strategy for recruitment initiatives and events.

*Serve as primary account lead for clients including CKE (Carl's Jr. Hardee's), CA Lottery, Charles Schwab, and Hulu.
*Day-to-day responsibilities include strategy and creative implementation of branded content series, assets, and social/community management while collaborating with brand, media, digital and other execution partners.

*Pitched and developed next-gen campaign concepts and executed branded entertainment, experiential, and emerging media campaigns for multiple agency accounts.
*Provided thought-leadership to agency and its brands - including presentation of POVs, internal seminars, and on Innovations' 'Ventures Series' which introduced relevant startups to clients in a rapid, speed-dating setting.

*Pitched and developed creative concepts and digital strategy for entertainment industry clients at this award-winning interactive agency.
*Portfolio includes notable viral features and sites for films such as The Hangover, The Dark Knight, Tropic Thunder, and agency of record for Judd Apatow films.

*Provided content supervision and creative services on digital/social engagement campaigns for clients across leading Studio, Television/Broadcast, Music, Live Event, Technology, Mobile, and Fortune 500 brands.
*Oversaw and facilitated team of freelance designers, programmers, and other interactive partners in development of all creative materials - ensuring highest quality, meeting of budgets, and deadlines.

*Pitched story ideas and reported celebrity news / features for variety of celebrity news publications.
*Collaborated with the Director of New Media and AMI VP on a daily basis to improve the overall operations of the websites.

*Editor of Indie/Punk Channel for youth-lifestyle content publisher Thirsty.com -- responsible for writing, editing/proofreading, assignment, and publishing of up to twenty stories a day.
*Managed partnerships with retail vendors and record labels for special promotions, advertising/media, contests, and exclusive content.