Erica Shapiro

Every product has a story.

My job is to present that story with visuals & use it to entice the consumer.

I work directly with entrepreneurs to conceptualize interesting ways to brand or rebrand their product or service. Once a brand is set up, my job is to configure the framework that will help the company thrive. I create graphics for web & print, design & maintain the company's website & I run their social networking. For larger companies, I create a multi-media commercial for the product, which can be used in many different facets & usually triple the sales.

My hands on experience is not limited to sitting in an office. It's amazing to go into the field with a product that I helped create & get feedback directly from potential customers. Doing so gives me a unique perspective that most of my counterparts will never encounter.

I thrive in fast paced environments where you need to be extremely organized & have a ton of skills at your fingertips. I have worked with large & small teams, on my own & directly with clients & distributers. On any given day I balance at least 5 clients & I have never missed a deadline. Every day presents new challenges & I love every minute of it!

Check out my work. If you like what you see (or even if you don't) please feel free to email or call.

I'm always looking for contacts, fun project ideas & of course new work opportunities.

SPECIALTIES:

• Motion Graphics • CG (3D) Animation • Traditional Animation • Video Editing • Compositing • Web Design • Graphic Design • Illustration • Product Design • Package Design • Logo Design & Animation • Teaching animation, story design & computer programs.

COMPUTER SKILLS:

• Mac/PC Proficient

• Maya • Final Cut Pro • After Effects • Cinema 4D • Toon Boom • Photoshop • Illustrator • Premiere • Dreamweaver • Flash • In Design • Fireworks • Motion • Microsoft Office (full suite)• Pro Tools • many more programs