Willy Lai

I lead design vision for AI-native products, building and scaling high-performing global design organizations that turn emerging technologies into category-defining experiences with measurable business impact. With 30 years at Apple, Samsung, PayPal, Intuit, eBay, and high-growth startups, I partner with executive teams to shape AI product strategies, embed design as a core driver of growth, and integrate generative AI, agentic workflows, and AR into forward-looking, human-centered products. My work has earned 70+ international design awards, and I’ve taught, mentored, and advised top universities and design programs worldwide.