Azeez Alli-Balogun

Development of Jewelry and accessory across the domestic and international luxury market.

Assisted in designing and developing a new line of bridal jewelry that resulted in a 110% increase in Bridal sales.

Created the company’s first in-house trend book, which was utilized by project managers as a reference for buying

International travel to Europe for market research.

Daily communication with factories. 3D CAD modeling. Human factors evaluation. Graphic Design and print media assistance.

Design of trade show booth layout, Point of purchase displays, Promotional products.Concept through production.

Participated in the growth and development of a small business

Developed Marketing Strategies that doubled social media engagement in less the two weeks.

Managed media partnerships and PR coordination, and booked musicians for store events.

Art Direction, Photography, Fixture Design and Development.

Lead a visual team that achieved a 76% increase in store sales

Spearheaded the implementation of localized social media marketing for stores.

Created shortage action plan, in partnership with the Leadership Team,minimizing loss while achieving shrink goals.

Supervised the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines.

Laid the groundwork for the implementation of CNG Hybrid buses that are in use in the current Lafayette transit system.