Christopher Kogge

IMA is a growing medium sized global networking company for managerial accountants and financial professionals, the internship itself was for the recently assembled branding team whose work had previously been outsourced to various agencies. The company was in the middle of a branding overhaul when I started in September of 2013. The overview of tangible skills I attained and/or perfected is as follows; Copywriting, Graphic Design, Branding, Promotion Strategy, Social Strategy, Event Planning, Analytics (Research, Strategy and overall use) Website design/layout and Html editing. I also gained further experience in non-tangible skills such as Brainstorming, Time Management, Teamwork, Pitching/Presentations, Launching new campaigns, websites, and office culture in general. For a more in-depth look at my experience at IMA please refer to the rest of the description on my portfolio which you can find on chriskogge.com

In my year at Ludvik + Partners, a small digital boutique similar to Mr. Youth, I learned a lot about social media and other forms of crowd-sourcing. I ran multiple client accounts for various social media sites. My other intern partner and I made webpages, social media pages (Twitter, Facebook, ect.), L.B.S pages (Foursqure, ect.) QR code/mobile pages, infographics, and I even created our own social network geared towards gamers of generation Y. I helped set up events like crowdsourcing week 2011 as well. This internship really helped me understand where advertising is today and where it will be headed in the future.

Your average office internship, it took place at a sales office in midtown manhattan, and sold advertising space on/in cabs in new york city. I helped people with presentations using powerpoint/photoshop and did a lot of work organizing contacts on salesforce.com as well as on excel. I was able to sit in on various meetings and was even walked around the company. I was able to see everything from how the ads were applied to the cabs to the pricing formula used to calculate sales figures. All in all a good experience.

Responsibilities included maintaining isles, ordering new cards, setting up seasonal displays and maintain relationship with mangers in given territory

Responsibilities included running the register, unloading shipments, stocking coolers, assisting customers, depositing funds into the bank and helping with promotional/seasonal items.