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Chicago Advertising New Business Expert

Gustavo D Castro

Chicago, IL
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  • About



    Highly Creative and multitalented Senior Graphic Designer with extensive experience in multimedia marketing and print design. Exceptional,collaborative and interpersonal skills. Dynamic team player with well-developed written and verbal communication abilities. Highly skilled in client and vendor relations and negotiations: talented at building and maintaining “win-win” partnerships. Working closely with sales team and Account Managers. Passionate and inventive creator of innovative marketing strategies and campaigns. Accustomed to performing in deadline-driven environments with an emphasis on working within budget requirements.

  • Education
    • Associate of Arts (A.A.) ASSOC IN APPLIED SCIENCE / GRAPHIC DESIGNE
      The Illinois Institute of Art Chicago 2005
      2003 - 2005
    • Bachelor of Arts (B.A.)
      Triton College
      1997 - 2001
  • Experience
    • Senior Graphic Designer
      Studio 218 Productions
      Chicago, IL
      Aug 2004 - Present (19 years 4 months)
      * Developed a magazine, print projects, and art directed billboard ads, maintain regular status reports.
      * Coordinated meetings with clients and help designed campaigns to help promote their business.
      * Solved & designed layout problems and initiate creative solutions for clients.

      Freelance work
    • Production Assistant ( Part Time)
      Speed Pro Imaging
      Chicago, IL
      Oct 2013 - Dec 2013 (2 months)
      Responsibilities
      Graphic Design, Production, Print work. For a high volume large format print shop in Downtown Chicago.

      Accomplishments
      Helped in Production of all store signage of Eataly located in downtown Chicago.

      Skills Used
      Photoshop, Illustration and print expert.
    • Visual Concept/Package Development Designer
      Kohl's Corporate Office
      Jan 2006 - May 2008 (2 years 4 months)
      Developed creative concepts and design marketing/advertising campaigns for a major department store chain.
      Design brochures, in store flyers, standard guides and manuals.
      Design brand packaging for such brands as Vera Wang, Fila Sport, Apt 9, Daisy Fuentes and Food Network.
      Directed photo and market merchandise in ads, collateral pieces and Sunday inserts ensuring a consistent look and brand focus.
      Created layouts for tabs and ads for the newspapers.
      Coordinate and follow-up on projects with various merchant divisions throughout the company as well as the photo studio.
      Worked closely with color editing to review scatters and color proofs for accuracy.
      Solved design problems and initiate creative solutions, which met and increased our business objectives.
      Researched global markets in order to identify new trends, fabrics, and techniques in design.
      Actively participated in conceptual development of product lines. Directed photography on all projects.
      Provided recommendations regarding seasonal themes and new concepts.
      Worked with technical designers to design objective packages and apparel design concepts.
      Designed websites and Internet promotions for Kohl's using fireworks and Dreamweaver.
  • Affiliations

    AIGA

  • Skills
    • Art Direction
    • Point of Purchase
    • Graphic Design
  • Elsewhere on the Web
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  • On Coroflot
    @gustavodcastro218, member since 2005
    • Following 59
    • Followers 20
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