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Apparel, Softgoods and Product Designer

Prasenjit Kundu

Bengaluru, India
coroflot.com
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  • About
  • About

    I strongly believe that design is a behaviour that makes life better and more meaningful. Intelligent products and intuitive ideas can make an impact and provoke diverse perspectives. A smart idea and a smarter execution is what makes a difference

    I am an executor who believes in 'learning by doing'​. As an apparel turned product designer I have blurred the lines between apparel and product design, and discovered a realm, which is challenging and alluring.

    I have 12+ years of experience in the conceptualizing and executing 'Smart functional apparel'​ and 'Healthcare' and 'Outdoor product' design. I see myself working in a multidisciplinary team towards a larger goal of making sensible design solutions.

    Specialties: Innovative product ideation, design and development, execution with attention to details, analytical skills, problem solving and resourceful.

  • Education
    • Post Graduation, Apparel Design
      National Institute of Design
      2009
    • Fashion Design and Information Technology
      National Institute of Fashion Technology
      2005
  • Experience
    • Design Lead
      WILDCRAFT INDIA PVT LTD
      Bengaluru, India
      Oct 2014 - Present (11 years 8 months)
      Key Focus Areas: User Research, Design Strategy, New Product Conceptualization, Design and Development



      Core Contribution:

      • Promoting user-centric design approach (for functional outdoor products) with design solutions that elevate user experiences in ‘Out of the Home’, ‘Out of the City’ and ‘Out in the Wild’ activities.

      • Defining the design direction for the functional outdoor product line (apparel, gear, footwear) by ensuring that the products are consistent with the user needs and close to the market while maintaining the brand identity and overall business strategy.

      • Owning the entire design process as the design lead right from the initial product conceptualization to the final prototype development in order to ensure that a cohesive product line is realized.

      • Building a strong relationship with the product management and development teams to define the seasonal framework and to ensure that creative ideas and business goals are aligned.
    • Design Head (New Product Innovation and Development)
      Dhama Innovations Pvt. Ltd.
      Hyderabad, India
      Jun 2009 - Sep 2014 (5 years 3 months)
      Key Focus Area: New Product Conceptualization, Visualization, Design and Development

      Core Contribution:
      -- Joined the company as one of its first employees since its inception in 2008; developed company’s proprietary patented ClimaCon technology from the scratch and seamlessly fashioned it into smart cooling/heating apparel
      -- Diversified the product line with new concepts into multiple categories like healthcare, consumer and lifestyle sectors
      -- Holistic contribution in the design process of all flagship products culminating in global commercial launch
  • Awards

    CAREER HIGHLIGHTS:



    - Won the 1st prize as a member of the Dhama Innovations team at India Innovation Pioneers Challenge (IIPC), Champions

    of Champions category (18th September 2008): This was a technology competition, organized by Department of Science and Technology (DST), in partnership with Indo-US Science and Technology Forum (IUSSTF) and Intel.

    - Was shortlisted as a finalist representing ‘Dhama Innovations’ at IBTEC 18th -20th November 2008, University of California Berkeley, USA

    - International Awards for the technology and products developed at Dhama Innovations

    • ‘Innovator of the Year 2010’ by Massachusetts Institute of Technology published Technology Review Magazine.

    • Recognized as ‘Top 100 Most Promising Technology Companies’ in Asia and ‘Top 200 Most Promising Technology Companies’

    on the Globe by Red Herring, 2009.



    ACADEMIC ACHIEVEMENT :

    - Won the ‘Pride of NID’ award in 2008 at 28th Convocation ceremony of National Institute of Design.

    - Nominated as India’s top three for ‘The Student Designer of the Year 2008’ category at the ‘Apex Award ‘08’organized by CMAI (Clothing Manufacturing Association of India), held on 9th July 2008 in Mumbai.

    - Won NIFT award for ‘Most Creative Collection’ in 2005 at Final Graduation Show at NIFT Kolkata.

  • Industries
    • Apparel
    • Footwear
    • Outdoor Equipment
    • Soft Goods
  • Skills
    • Apparel
    • Footwear
    • CAD Design
    • Soft Goods
    • Design Management
    • Design Research
    • Fashion Design
    • Print Design
    • Product Design
    • Sketch
  • Elsewhere on the Web
    • k
    • k
  • On Coroflot
    @prasenjit_kundu, member since 2008
    • Following 4
    • Followers 7
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