-
Copy Supervisor
Mumbai, India
Dec 2012 - Present (8 years 4 months)
KEY RESPONSIBILITIES:
Conceptualizing ideas, crafting copy, proofing it, supervising a team, co-ordinating with the clients, contributing to pitches, writing and supervising AV scripts, ensuring timely delivery of projects and churning out award-worthy work.
ACCOUNTS HANDLED:
a) Mochi – ATL
b) Metro – ATL
c) Red Tape – ATL
d) Raheja Universal - ATL / BTL
e) J. Hampstead - ATL / BTL
f) Siyaram’s - ATL / BTL
g) @home – ATL / BTL
h) Dixcy Scott – ATL / BTL
i) Khushi Ambient Media Solutions – ATL / BTL
-
Brand Design Associate
Mumbai, India
Aug 2012 - Dec 2012 (4 months)
KEY RESPONSIBILITIES:
Conceptualizing ideas for Mercedes and Raymond, crafting copy, proofing it, co-ordinating with the clients, contributing to pitches, ensuring timely delivery of projects, and fostering productivity as well as a good work culture.
ACCOUNTS HANDLED:
a) Mercedes-Benz - ATL/BTL
b) Mercedes-Benz Financial / Bharat-Benz Financial - BTL
c) Raymond – ATL (including 4 radio spots) / BTL
d) State Bank of Patiala (Pitch work)
-
Senior Copywriter
Mumbai, India
Oct 2010 - Jul 2012 (1 year 9 months)
KEY RESPONSIBILITIES:
Conceptualizing ideas, crafting copy for F&B ads, proofing it, co-ordinating with the clients, supervising a team, contributing to pitches, writing and supervising AV scripts, ensuring timely delivery of projects and fostering productivity.
ACCOUNTS HANDLED:
a) Vivanta by Taj / Taj Deccan / Gateway Hotels / Taj Exotica / Taj Pamdozi (Lukasa, Zambia) / Taj Tashi (Thimphu, Bhutan) – F& B promotions
b) SAKS (UK’s leading hair and beauty salon) – ATL / BTL
c) Siyaram’s / J. Hampstead - ATL / BTL
d) Georgio Gullini - ATL / BTL / Web
e) Ferrino Mizzoni (A sub-brand of Donear suitings) - Branding
f) Casino Royale – ATL / BTL
g) K. Raheja Corp. – ATL / BTL
h) Starwing Builders - ATL / BTL / Web
i) Radisson Hotel - ATL / BTL
-
Junior Copywriter
Mumbai, India
Oct 2007 - Apr 2010 (2 years 6 months)
KEY RESPONSIBILITIES:
Writing copy exclusively for Vodafone, conceptualizing effective and award winning ideas, contributing to pitches, co-ordinating with the clients, writing and supervising AV scripts, ensuring timely delivery of projects and proofing.
ACCOUNTS HANDLED:
a) Vodafone – Internal communications / Enterprise communications (B2B) / DMs / EDMs / Bill envelopes / AV scripts / Virals.
b) Puranik builders – ATL & BTL work on Capitol, Hometown and Aldea Espanola.
c) ITC Grand Maratha – F&B promotions